Brand, Digital, Immersive

Six Million Voices

Six Million Voices carries Holocaust testimony forward through live-guided, immersive virtual tours of Auschwitz-Birkenau. We helped build the platform that makes it possible: brand, UX/UI, ticketing and motion, all designed so the testimony always leads.

Six Million Voices
Client
Poppr
Year
2024
Discipline
Brand, Digital, Immersive
Services
Brand identity / UX/UI / Ticketing platform / Motion

Six Million Voices exists to keep Holocaust memory alive for a generation that will never meet a survivor. Alongside the community and educators behind it, we helped shape a platform that carries testimony forward, and makes it something you take part in, not just read.

Six Million Voices homepage hero — a full-bleed photograph of the Auschwitz-Birkenau memorial at dusk with a join prompt
The memorial leads — full-bleed and wordless, the weight of the subject set before any interface.
Brand splash screen on a smartphone, the Six Million Voices mark over a warm halftone gradient
Brand splash on a tablet, the mark beside a faint archival photograph of camp prisoners
Even the splash carries testimony — an archival photo ghosted behind the mark, so the brand never floats free of what it is for.
Six Million Voices brand-guidelines spreads — colour palette, logo variants, icons and layout examples

At its heart is a live-guided virtual tour of Auschwitz-Birkenau: a bespoke platform where an educator leads groups through panoramic scenes, maps, testimony and video in real time. We worked across brand, UX and UI to keep the design quiet and the testimony central, with session ticketing and access handled seamlessly so a group anywhere can join a guided visit.

Mixed-reality view of floating survivor-testimony panels seen over a viewer's hands
Testimony placed in the room with you — the mixed-reality layer turns passive history into something you stand inside.
Mixed-reality scene with a floating 3D model of the Auschwitz III camp and a survivor-testimony panel
Long-form virtual-tour page with archival photographs and aerial views of the memorial site
Guided-tours topic picker featuring an Auschwitz tour over the camp gate
Hand-drawn illustrations of people joining guided video sessions and hearing survivor testimony

The result is remembrance you can be present for: structured, accessible and unflinching, reaching classrooms and audiences a textbook never could.

Virtual-tour video player with a guide credit and a session countdown
Gmail inbox showing a tour-confirmation email with an illustration
Two survivor tribute cards — portraits with names and dates
Real names, real lives — the survivors are credited like authors, not case-study props.

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Got something on your desk? We'd love to take a look.

Kacper Chlebowicz

Kacper Chlebowicz

Founder | Art Director

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